Now an award-winning campaign, The Cake Campaign has trended on social media for two years running using the hashtag #Cakes4Syria.
The campaign aims to deliver delicious chocolate fudge cakes to people’s doors during Ramadan, a month when Muslims fast from dawn to dusk and give generously to charity for the love of Allah (SWT) as they remember those less fortunate than themselves. At a cost of £10 per cake, all proceeds are directed to Islamic Relief’s ongoing Syria Appeal.
Over the last five years, The Cake Campaign has so far delivered over 100,000 cakes, raising over half a million pounds! The campaign is a fantastic charitable cause for people all across the UK to support, and a delicious way to break the daily fast with family and friends.
As one volunteer explains:
“The idea is that you save a life with a piece of cake. It’s a remarkable ingenious and tasty way to save lives.
“Each cake cuts into around 14 slices, which is way too much for one person breaking their fast. The idea is that you buy the cake to share, and because the money is going to Syria that adds a wider charitable element to the sharing.”
Having been covered by 127 local and national media outlets including the Daily Mail, ITV and BT News ,The Cake Campaign has reached incredible successes and just keeps on growing! This year, volunteers are ready to take the campaign even further.
Zia Salik, National Community Fundraising and Volunteer Manager is more excited than ever about this flourishing campaign:
“This is an idea that came from the grassroots, from our volunteers, and the response over the years has been just fantastic. The teams of volunteers across the UK have done an amazing job helping to raise thousands for those affected by the world’s worst humanitarian crisis.”
Since the conflict began, Islamic Relief has delivered more than £239 million worth of aid inside Syria and in neighbouring countries, assisting over 6.5 million Syrians, SubhanAllah!
Alhamdulillah, in 2018, we sold 25,206 #Cakes4Syria.
— #Cakes4Syria (@TheCakeCampaign) July 16, 2018